Much has been said about how live chat can be a powerful sales tool. But more specifically, how can live chat help companies generate more leads?
Regardless of business progress, a steady influx of potential customers is critical to increasing sales and expanding business. Fortunately, companies of all sizes can benefit from the latest advances in messaging technology to help maintain these leading advantages.
Live chat is one of these valuable resources
it provides you with an instant messaging platform to interact with potential customers on your website, helping you shorten your sales channels and identify potential customers immediately.
Businesses can connect with visitors to quickly assist and shorten the processing of qualified leads to seconds. In this way, online chat can greatly promote the generation of potential customers-but there is more.
There are some of the latest live chat platforms out there that enable you to proactively talk to your visitors and automatically capture their contact details, which can help boost and improve your potential customers. The best part is; you don't even have to be online.
There are two ways you can use live chat to capture leads:
1. Set up a chatbot to capture visitor's contact details
Using state-of-the-art chat tools, you will find that you can set up a chatbot to automatically reply to contacts when you start a live chat.
The system can respond with an automated custom message and ask your visitors to provide their name and email address.
In practice, this means that the chat bot will act as your assistant during offline hours, providing you with contact information for potential customers , so your team agent won't lose contact with new potential customers and will facilitate early . Contact them.
2. Prompt automatic message in live chat
Your visitors are not exactly the same, which is why personalization in automated messages makes a difference. Tailoring messages for different types of visitors will increase the quality of interactions and increase your chances of conversion.
With automatic messages, you can set short, custom messages based on specific factors, such as navigation behavior, which will be displayed in your visitors' live chat widgets. This will help you start the conversation in a more meaningful way, attracting more potential customers and improving the customer experience.
The latest live chat tool lets you prompt for a message based on the specific URL that a user visits on your website, the time a visitor spends on the page, and even the visitor's source.
Automatic messages are a great resource for customizing messages and inviting visitors to chat with you. It's automated but has a degree of personalization that can help you increase sales leads and increase conversion rates.
Combining lead forms with automated messages
These features will help generate leads, especially when used together. Automatic messages with custom greetings will increase your chances of chatting with you in real time, and the lead acquisition form will be responsible for collecting visitor contact information.
For businesses that require a reservation, automated messages can proactively entice visitors to make a reservation as needed, or for example share a "calendar" link.
For e-commerce sites and online stores, your message can pass information to help clarify prices, assist the checkout process, or share offers and discounts.
You can also use automatic messaging with emails sent to contacts. For example, triggering a unique message to an URL linked to a CTA in an email campaign. This way you can promote outbound campaigns and turn email into conversations.
Opportunities for interacting with robots and getting leads with potential customer capture and automated messages!
Getting started with live chat is easy and inexpensive. In fact, in many cases you can get started for free.